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Bank of America, Uber, Seven West: on leadership

Is being more innovative your New Year’s resolution? With Apple becoming the most valuable company in history by market cap in August this year, and its competitors trying their best to imitate Apple’s success (risking IP infringement lawsuits along the way), developing innovative capabilities is a priority for many companies.
We use THE RIGHT MIX of traditional and digital channels to REACH YOUR TARGET audiences How »
First Degree PR is a Sydney-based PR agency that CUTS THROUGH THE NOISE How »
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Bank of America, Uber, Seven West: on leadership

Recently I was asked to run a workshop for communications professionals on the topic of leadership and engaging executives.
Instagram for business

Instagram’s Business Profile – Why it’s a smart move

The new Instagram Business Profile is definitely worth a look.
The low down on SEO

The lowdown on SEO

There are several factors that contribute to SEO (Search Engine Optimisation).

Why my daughter will never be a politician

I chose my daughter’s name by asking myself the question, would I vote for a president called (insert name here)?
Image Source: The Daily Telegraph

Female political stereotypes: ‘tis the season

Are you a Marilyn or a Jackie? We’ve come a long way since the 1960s.
Photo courtesy of MBFW

Fashion Week 2016: Front row politics

Aah, Fashion Week.

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